Netflix, Inc. is an American over-the-top content platform and production company headquartered in Los Gatos, California. Netflix was founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California.
Currently, Netflix provides month-to-month subscription plans throughout three value slabs of Rs 499, Rs 649 and Rs 799, respectively, other than the Rs 199 mobile-only pack. Its rivals like Amazon Prime Videos, Hotstar and ZEE5 supply their companies at cheaper subscription charges, ranging between Rs 99-299 a month and Rs 999 yearly.
A premium participant, Netflix began its operations in India in 2016, and has launched a lot of Indian exhibits on its platform.
During a latest earnings name final month, Netflix COO and Chief Product Officer Gregory Okay Peters had mentioned the corporate is developing with new methods to introduce Netflix to new members.
He had hinted that “giving everyone in a country access to Netflix for free for a weekend could be a great way to expose a bunch of new people to the amazing stories that we have, the service, how the service works, really create an event and hopefully get a bunch of those folks to sign up”.
“So, we’re going to try that in India, and we’ll see how that goes. And that’s just an example of the kind of innovation that we seek to do in this space,” he had mentioned.
In April this yr, Netflix founder and CEO Reed Hastings had mentioned the corporate has positioned nice emphasis on creating authentic Indian content material for its audiences in the nation and has invested Rs 3,000 crore in direction of that in 2019-2020.
(Only the headline and movie of this report could have been reworked by the Business Standard employees; the remainder of the content material is auto-generated from a syndicated feed.) ~ Business Standard
More on Netflix StreamFest
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